With naming the exhibition 'shaped', we needed to decide on a shape that could be used in the visuals for the branding. We looked at Leeds Central Library architecture and instantly noticed the triangular shapes in the roof. This was a feature that was a different colour to the rest of the brick work, making it a recognisable shape to use in our branding.
We found out the different meanings that the triangle holds and decided that the link to maths, the Delta symbol representing difference of change. The idea of change is something that links well to the purpose of the exhibition, looking at the change and shaping within Leeds.
No comments:
Post a Comment