I found a skateboard festival branding guidelines which obviously isn't completely relevant to the festival that I am working for, but it was useful to see the different considerations that I need to make and how consistency will be achieved.
- if I wasn't in charge of all design outputs then a guideline would be good to give to the company to ensure that they use the assets in the intended way and that way get consistency
- do's and don'ts
- good to take note of the colours that can be used in association to the brand
- typography is also something that needs to be considered and even for the elements away from the logo
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