The deliverable for this
project was a PNG of the final logo so that the Fashion Designer could send it
off to the appropriate companies to print the design onto the labels and
hangers. To help envision how the logo
would work in context, the designs were mocked up which really helped when
deciding which parts of the logos were working best and what could be changed.
The placement of the design onto the labels allowed for the early realisation
that a few of the letters in the handwritten type were not legible upon a quick
glance, allowing for the development stage to be focused on improving this
element.
I provided the PNG with both a
white outline a black, on a transparent background so that the logo could be printed
onto a variety of materials and objects.
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