Thursday 4 April 2019

Food Innovation - Leeds meeting 2

23.01.2019

This meeting was to go over the research that had been conducted during the companies recent visit to Indian and a discussion was held about how to move forward with this project. We set up the Facebook group so that we could then start to develop the graphics needed within the group so that the Indian farmers could use the group in the most useful way to them. 

- Facebook confirmed as effective tool
- Calendar of when to post content - 'hot topics' each month 
- Encouraging people to post - friendly, non judgemental 
- Knowledge hub for farmers 

About
Aim 
Prospects
- reduce pressure 
- improve livelihood
Platform for accessing and sharing resources between farmers

Banner used as a news flash 

Categories
Modern equipment 
Organic farming 
Recycling - waste products
Support - economic
Health - safety, chemicals, nutritions
External resources - contact, library, books, websites, case studies, hubs, info points

News posted on discussion - people can comment monthly or weekly

Research group insights - trust? community rules?

All posts to be moderated and an automated post with rules to each new member when they join. 

Challenge, discussion and engagement. 

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