'collation of creative articles all on one newsfeed'
- the companies and blogs want the readers to be using their website
- ads fund the articles published (fig. 1 + fig. 2)
- already email subscriptions
fig. 1 |
fig. 2 |
Solutions
- include the ads on the app
- give the user the option to open to the source (website) of the article
- have a section of links to useful creative websites and blogs
- email subscriptions often get pushed into trash or disregarded as important
- the app may help more people to find the creative websites, so the companies could benefit from it rather than lose viewers
- go completely the opposite direction and have it rebelling against the idea of the websites needing ads (along the lines of www.adbusters.org)
Research
www.adbusters.org
Spoof Ads
'global network of artists, writers, musicians, designers, poets, philosophers and punks trying to pull off a radical transformation of the current world order'
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