Thursday, 9 February 2017

Studio Brief 2: Interim crit

The focus of the crit very quickly went to the idea of the audio book and how it could most successfully be developed. 

The idea of using the materials to illustrate the audio aspect of the book was seen to work well, but the process in which this would be achieved did not suit the purpose of the message that was trying to be created. The shortening of the novel to illustrate how an audio book is used to save time is something that need to be the main element of the publication, but the method in which I was trying to achieve this was very long and did not reflect the aspect of saving time very well. 

It was suggested that my development from now should be on how something could be printed within the existing cassette tape. I decided to try and develop a set of cards that can be stored within the cassette tape, having each individual card very shortly summarising a whole novel. The collection could work well if it is a large amount of classic novels that would be useful for people to understand the story line, but may not have the time to read the whole books. 

A possible target audience could be teenagers of this generation as they have been brought up in a technologically advanced world, meaning that they often struggle to read long passages of texts. The very short summaries of novels that they may come across within the education system may be useful to gain a quick understanding or work well as a revision aid.


To develop... 
Research into the popular aesthetics of the present day will be a good place to start as it will help to distinguish a design style that will appeal to the target audience. The content will need to be interesting and engaging as essentially it is a very dry topic that most of the target audience would find interesting to know about, but the shortening of the novels will help with the level of engagement. 

A design theme will then need to be decided on that suits the particular aesthetic of modern day publications, but using a feature that will still illustrate the age of the classic novels in a stylised way.


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